Your business foundation is just as important as what you say as a coach or speaker.
In this week’s lesson you’ll learn how to prepare a media kit to send out to people and companies you want to work with:
This kit should include:
- Who you are
- What top 2-3 topics you speak about
- How to contact you
- Endorsements from past clients
- Your published articles
- Clips of some speeches and interviews
Luckily, today there are online tools that make it inexpensive to prepare a media kit and still have it look professional.
This will often be the first touch point of a potential client seeing your brand so it’s important for it to be the very best it can be.
To get ideas, you can find branding other speaker’s are using on social media and their website.
If you feel you can’t write well enough - hire a copywriter to help you.
You can send out your media kit by email and have a system to continuously grow your connections and business.
Show yourself as an expert in conducting your business...and companies and potential clients will be 100% confident in how you'll show up in your speeches.
See you next week.
